Executive Management

Adam Gross has served as a member of Vimeo’s board of directors since May 2021. Previously, Adam was CEO of Heroku, which he joined after selling his startup, Cloudconnect, to the company in 2013. Additionally, Adam has held executive leadership roles at Salesforce and Dropbox, and has been an active angel investor and advisor to SaaS and infrastructure companies, including Buildkite, Cribl, and Tailscale. Adam earned his B.S. in New Media Systems & Policy from Carnegie Mellon University.

Gillian joined Vimeo in 2022. She previously served as Chief Financial Officer of Iora Health and Partner at Union Square Ventures. Prior to that she served as Chief Financial Officer of XO Group (NYSE:XOXO) and Managing Director at Allen & Company. Gillian has held various leadership positions at Symbol Technologies, Morgan Stanley, and Hambrecht & Quist. She is Audit Committee Chair for the Board of Directors of Duolingo (NASDAQ: DUOL) and serves on the Board of Directors for Phreesia (NYSE: PHR), Sweet Briar College, and The St. Regis Foundation. Gillian earned her B.A. in Political Science and Economics from The Colorado College in Colorado Springs, Colorado.

Ashraf joined Vimeo in 2022. He previously served as General Manager of Amazon’s Freevee business (formerly known as IMDb TV), taking it from concept to a global streaming service. Ashraf began his career in enterprise video at Brightcove as VP of Product, led Facebook Watch from inception at Meta, and has served in multiple roles at Amazon, also launching and leading an AWS enterprise-grade streaming service. He earned a B.Sc. of Electrical Engineering from Jordan University, an M.Sc. of Electrical Engineering from Southern Illinois University, and a Ma. of Management and Operations from Harvard University.

Crystal joined Vimeo in 2021. Prior to Vimeo, Crystal served as the Global Head of People at Canva where she drove the People strategy to enable Canva’s hyper-growth while cultivating a culture that was recognized as one of Australia’s Greatest Places to Work. Crystal has worked in various People and Talent roles at Hitachi Vantara and Deloitte.

Eric joined Vimeo in 2021. He previously held various leadership positions across Adobe, most recently leading Go-to-Market, Product Marketing, and Sales for Adobe’s Digital Media B2B business. Earlier in his career, Eric held various leadership positions at Visio Software, Microsoft Corporation, and Hablador, a content management solution start-up in Seattle Washington.

Lynn joined Vimeo in 2022. She previously served as Chief Marketing Officer at Heap, a leading digital consumer insights platform. With 25 years of experience leading global marketing teams at consumer and technology companies including Tableau, Starbucks, Microsoft, and Getty Images, Lynn brings a deep understanding of customer-centric thinking and a passion for driving innovation in marketing and customer experiences through cutting-edge technologies. She also serves on the Board of Directors for Upwave and the Advisory Board at the University of Wisconsin School of Business. Lynn graduated from the University of Wisconsin and holds an MBA from Harvard Business School.